The Questionable Side of Mass Text Message
Mass text messaging is widely used by businesses for promotions, alerts, and updates. However, its usage raises some concerns. Many recipients view unsolicited messages as spam, especially when consent isn't obtained. Privacy issues also arise when personal data is handled carelessly. Questionable practices like bulk messaging without opt-in permissions can damage a brand's reputation. Regulatory bodies in many countries are cracking down on misuse. While mass text message can be effective, it must be done responsibly. Users should always have the option to unsubscribe. Without clear guidelines, its use remains a gray area.
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